ShopperMind is Altavia Group's retail trends observatory.
Our role is to support Altavia Group's clients in their prospective analyzes and in the evaluation of their relationship with their own “shopper”costumers.
The Baromètre de la Valeur Shopper measures each year the quality of the link that binds more than 300 French and Italian brands to their customers on the basis of 10 fundamental expectations. Building on its success, the study will be also launched in Belgium in 2017.
The international presence of Altavia enables us to examine retail throughout the world: we analyze prospectively and compare local and global changes in retail and e-commerce, as well as changes in purchasing behavior.
Management Committee, Marketing Committee, Innovation Services, Communication Direction, but also national and international commissions and conventions: we work at all hierarchical levels to support our cliens in their vision and innovation strategy.